Thursday 28 June 2007

Make The Logo Bigger!

Probably the phrase I´ve heard the most in my life (head-to-head with “I told you so...!“)...now they´ve made a song out of it for the “I Have An Idea - Portfolio Night 5 World Tour“...very funny (not only if you are a graphic designer)... Listen to the song and watch the video:



And to sing along, these are the lyrics:

Make the logo big.
Make the logo bigger.
Make the logo big.
Make the logo bigger.

Chorus
Make the logo as big as you can.
And make the logo bigger.

That logo isn't big enough.
So, make the logo bigger.
Bigger, bigger, make it big.
Make the logo bigger.

Chorus
Make the logo as big as you can.
And make the logo bigger.

Yelling
Don't try to be the brave guy!
We don't have a job for you!
You know what you've got to do!
You gotta stick to the process!
Make the damn logo as big as you can!

Chorus
Make the logo as big as you can.
And make the logo bigger.

I don't want to tell you how to do your job.
But, could you make the logo bigger?
Bigger, bigger, make it big.
Make the logo bigger.

Chorus
Make the logo as big as you can.
And make the logo bigger.

Surprisingly Good News!

Just before I left the agency I´ve worked for in Hamburg, Seb and me have won a - what they call - “bronze world medal“ at the New York Festivals and what´s even better and very surprising, a bronze lion at the Cannes Advertising Festival. Nice! And since Seb is a copywriter and much better with words than I am, you can read the whole story here if you like.

Is This The End...

...or just the start of something?
To be honest, at this point I´m not so sure about what the answer will be: In more or less one week I´ll be sitting on a plane going to London with no return ticket in my pocket . I quit my job, quit my flat and am leaving all my friends and my lovely copywriter Seb to move to London to find out what will happen to me there....
Crazy you think? Probably yes and I would be scared to death by now, but thanks to Seb and his scare theory I know now, that scare is really only in your head, which calms me a bit (but only a bit). Thanks to him I also learned that you are supposed to do at least one thing a day that scares you (you can read his whole scare theory here and here ) Until now, that wasn´t quite my philosophy of life and as I remember I might have done two maybe three things in my entire life that scared me so far....but with my move to London I think I´ve pretty much filled up my “lifetime-every-day-scare-account“...
So after thinking a lot about what this blog could be about , now I think I´ll just keep it as a record for myself so that I´ll be able to analyse later on at which point exactly everything went completety wrong....or – if I´m lucky – everything turned out good...
So I guess for now there´s nothing left to say but “Auf Wiedersehen“...
...flat,
...balcony,

...Kolle Rebbe
...and last but not least Hamburg!